Self Branding
A M B E R R E E S D E S I G N
Falmouth University, 2021
Brief
Form a branding identity for yourself. Focus on type and form, through experimentation, to curate a graphical version of one's self.
Outcome
The branding for Amber Rees Design represents my energy as well as the rebellious nature of my work; alongside my wish to not conform. Furthermore it suits and compliments my body of work, whilst being partially inspired by my favourite artist; Damien Tran. The font is inspired by the lettering in my tattoos, with the imperfect circle representing my ability to work in both a structured and distorted style. Finally, the orange tone reflects the link of my name to amber sap, and the vitality and uniqueness I bring.
Identity, Branding, Illustrator & XD
